Dark N Gritty Evolved: Responsive / Retina WordPress theme for Bands & Musicians

Posted by Jared Polowick

We know we’ve been quiet recently but we’ve been working really hard behind the scenes on our latest theme for WordPress created for bands and musicians. But honestly it’d work for anyone looking for a badass & dark WordPress theme.

It’s a completely re-designed and re-built version of our best-selling and most popular Dark N Gritty theme. Here’s a short rundown of some of the features:

  • Responsive & retina design. Looks great on your desktop, phone & tablet
  • Discography management and pre-styled GigPress. Easily showcase your music and upcoming tour.
  • Built-in Twitter feed, like/tweet buttons & and more social icon selections. Keep your fans up to date and encourage them to spread the news!
  • Full-width slider featuring video embedding or conversion box with widgetized areas. Show off your latest video or song.
  • Custom header photos on all pages. Keep your visitors engaged as they move from page to page.
  • Four background choices (you can still have the original concrete). Keep your online presence gritty!
  • Custom main & accent colour selection with a new details feature (wood, concrete, etc.). Customize the site exactly to your liking.
  • Lots more widgetized areas (footer, sidebar, home page sections, conversion box) which give yoiu more control over how your site works.
  • Upload your own custom background, keep the dark CSS3 shading. Customize the site to be your own without needing advanced image skills.
  • Lots more 🙂

You can see the demo of it here:
http://foxhoundbandthemes.com/demo/dark-gritty-theme/

More details page is here:
http://foxhoundbandthemes.com/themes/dark-gritty-theme/
Until next time!

Friday, January 10th, 2014

Branding Matters – A Peak Into the Fascinating World of Behavioral Economics and Consumer Psychology

Posted by W. Shane Duquette

Pepsi and Coke both claim that taste tests prove that their product tastes better. So who’s lying? Pepsi outperforms Coke on taste tests—but only the blind ones. When the loveable Coca-Cola branding is visible Coke crushes Pepsi. Something’s fishy, right? Turns out Coke actually tastes as good as it does because of the branding. Strip the branding from it and people get less enjoyment out of it. In steps Pepsi, with inferior branding and a superior drink and poof: things get baffling. I know it sounds ridiculous, I know. And here’s another weird one: energy drinks work better the more expensive they are. Even with identical products (with identical bottles and branding), when an energy drink is labeled as being more expensive people get a higher high from it. Simply messing with the price tags on something can influence how effective it is. Scarily enough, the same holds true for medicine. (more…)

Saturday, January 29th, 2011